From GamesIndustry.biz:

Electronic Arts has reconfirmed that it intends to continue to work with shamed sports star Tiger Woods despite other high profile sponsors cancelling their business arrangements with the US golfer.

Gillette, Accenture and AT&T have all dropped endorsement deals with Woods, following his admission of infidelities with a number of women.

"Our relationship with Tiger has always been rooted in golf," wrote EA Sports president Peter Moore. "We didn’t form a relationship with him so that he could act as an arm’s length endorser. Far from it. We chose to partner with Tiger in 1997 because we saw him as the world’s best, most talented and exciting golfer.

"We struck that partnership with the assumption that he would remain near or at the top of his sport for years to come."

Although Woods has announced a break in his golfing career, EA Sports is due to launch a revamped Tiger Woods game this year, with over 75,000 people already taking part in the online beta.

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Tags: ea sports, peter moore, PGA Tour Online, tiger woods